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The quality and rise of the scope of virtual education are two realities in constant growth. Thus, an increasing number of educational institutions and companies decide to invest time and money in the creation of distance training programs. But not only these two elements are vital when it comes to creating virtual academies since, in practice, once the online courses are implemented, trainers are faced with the students' loss of interest, the lack of active participation during classes and the impossibility of participants to apply the contents learnt when solving problems in real life.

So, with the aim of helping you to design and implement distance education programs in the best way possible, today we want to share with you the 3 most common mistakes you have to avoid when designing your virtual courses:

  • 1. Do you identify your target public?

    If you put yourself in your students' shoes, you will know that there is nothing worse than wasting time taking a course or hearing a lecture with which you are not identified. So, to avoid this empathy problem, the best thing to do before starting your education program is to ask yourself: who is the target audience of my course? Which are the learning goals I want to achieve? In this way, you will get your students to really connect the content of the course with their own lives and, thus, they will give the course an outstanding value in relation to the rest of their activities.
  • 2. Do you create extensive, boring and illegible content?

    The theory of cognitive load states that people can retain simple information as long as this one does not overloads their mental capacity. This applies to virtual courses. If content is full of dense text, information will not be easily received by students, which will lead to their lack of interest.
  • 3. You don't generate an emotional and empathic connection with students?

    Unfortunately, it is very common that the creators of distance courses simply adapt the content of their on-site classes to the virtual environment, replicating Power Point presentations, or other formats, through digital tools. But staying in this adaptation basic level will cause students not to be really connected with virtual classes. On the contrary, if you invest time in the design of creative strategies for the communication of your material, your students will feel emotionally connected, willing to understand the concepts and commit themselves with the study program.

If you have any doubts about the implementation of these tips, please write us to This email address is being protected from spambots. You need JavaScript enabled to view it. . We will be pleased to help you with the development of the best strategies for your courses because your learning is our inspiration!

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